November 21, 2017
November 20, 2017
GHangouts are back! We had a short intermission but now the recaps have returned. This one was slightly different than most. Instead of just John Mueller fielding the questions, there was a roundtable of SEOs. I’m sure John appreciated some help.
November 7, 2017
Shall we dance?
October 31, 2017
Why Another Pitch For A Site Audit?
I can just hear the reactions already: Sigh. Yet another person telling us that we need to do a site audit? Stop already! But allow us, if you will, just a few minutes of your (admittedly) valuable time to make a couple of points here.
October 27, 2017
Recaps… we’ve done several of them lately. Though, this one is a bit different. We’re branching out. Yep, that’s right. We’re spreading our recap-wings and covering Rand Fishkin’s talk the the recent INBOUND 2017 conference. The nature of this recap is a bit different than our typical posts. If you found this helpful let us know in the comments!
October 25, 2017
High Quality Backlinks VS Low Quality Backlinks
John wasn’t willing to spend time on this topic. It’s been covered on many different hangouts and webmaster central blogposts. So in the spirit of saving you some time, here is a quote from a webmaster central blog post on discerning low quality links:
October 24, 2017
In the first installment in this series on Voice Search, we covered some basic information about what VS search is and the mindset necessary to effectively leverage this evolving technology.
October 23, 2017
Google Bot Typically Only Uses “Get Requests”
October 17, 2017
This article serves as the first installment of what will be an ongoing series on local SEO (search engine optimization) marketing. My objective with this series will be to shine a light on the most important aspects of SEO marketing for local businesses. While this series will be aimed primarily at marketing agencies who provide SEO services to local businesses, my hope is that business owners will also find this series both informative and actionable.
October 13, 2017
Top Stories Ranking Is Algorithmic
Have you seen a drop in your top stories search engine traffic? The first step is to confirm that there are no technical issues holding you back. However, it may just be the case that Google’s quality algorithm has begun to see your site differently. Issues like number of ads above the fold can impact this. John Mueller warns that just because your site has ranked well for a long time doesn’t mean that it always will.