Why We STILL Recommend Link Disavowals For Our Customers

As most of you are no doubt aware, over the past months the so-called Google Penguin penalty has undergone some significant changes (you can see a summary of all of this at this link). Put very simply, whereas in the past Penguin actively penalized sites with spammy/low-value backlinks, today’s incarnation (which incidentally rolls out updates continuously now) simply devalues the links, so that they will have no ranking value whatsoever.

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