Posts by Paul:
In this next installment of our ongoing series on Local SEO, we take a closer look at the Google 3 Pack, its importance to local businesses, and how you can get your (or your client’s) business listed in the 3 pack.
This article serves as the first installment of what will be an ongoing series on local SEO (search engine optimization) marketing. My objective with this series will be to shine a light on the most important aspects of SEO marketing for local businesses. While this series will be aimed primarily at marketing agencies who provide SEO services to local businesses, my hope is that business owners will also find this series both informative and actionable.
Earlier this month, Google announced (via the Webmaster Central Blog) that they will be embarking on an extensive redesign of the Search Console. What exactly do they have planned, and why is this important to webmasters? Let’s take a closer look.
If you are a regular visitor to the PosiRank blog, you have no doubt read Alex’s SEO Checklist (and hopefully you’ve actually USED it to take action!).
For years now, SEOs have known that utilizing a secure domain for a website can offer many benefits. However, many have been hesitant to move their existing, non-secure sites. This article will take a closer look at HTTPS, the different protocols involved, the SEO implications of migrating to HTTPS, and several things you’ll need to take into consideration when you decide to make the move.
Back in the old days of SEO (i.e. mere months ago), SEO was often undertaken without regard for user experience. However, the world of SEO is ever-changing, and today user experience should have a prominent place in every SEO playbook.